Privacy Policy

Last Updated: August 28, 2026

The Cindy Eckols Team (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how information may be collected, used, stored, and shared when you visit cindyeckols.com, submit information through the website, or communicate with us.

By using this website, you acknowledge the practices described in this Privacy Policy.

Information We Collect

We may collect information that you voluntarily provide to us, including:

  • Your first and last name;
  • Email address;
  • Telephone or mobile phone number;
  • Property interests or real estate inquiries;
  • Information included in a contact form or message;
  • Information you provide when requesting information about buying, selling, or other real estate services; and
  • Other information you choose to provide when communicating with our team.

We may also automatically collect certain technical and usage information when you visit the website. This may include:

  • Internet Protocol (IP) address;
  • Browser type and version;
  • Device type;
  • Operating system;
  • Approximate geographic location based on IP address;
  • Referring website or URL;
  • Pages viewed;
  • Date and time of visits;
  • Time spent on pages;
  • Links, buttons, or other website elements interacted with;
  • How you entered or navigated through the website;
  • Advertising, campaign, referral, or source information; and
  • Cookie, browser, device, or similar identifiers.

Cookies and Similar Tracking Technologies

Our website may use cookies, pixels, scripts, local storage, and similar technologies to operate the website, understand how visitors use it, measure engagement, improve our services, and determine how visitors found or interacted with us.

A cookie is a small piece of information stored on your browser or device. Some cookies remain only during your browsing session, while others may remain on your device for a longer period or until they expire or are deleted.

We may use the following types of cookies and tracking technologies:

Essential and Functional Cookies

These technologies help the website operate properly and may be used for security, form functionality, website preferences, spam prevention, and other functions necessary for the website to work as expected.

Analytics and Engagement Tracking

We may use analytics technologies to understand how visitors interact with our website. These technologies may record information such as pages viewed, length of visits, navigation paths, referring websites, buttons or links selected, and other interactions with website content.

We use this information to better understand which areas of our website are useful to visitors, improve website performance, evaluate our marketing efforts, and improve the experience of potential buyers and sellers.

Communication and Lead Attribution Tracking

We may use third-party customer relationship management (“CRM”), communications, and lead-tracking technologies, including tools provided through services such as Follow Up Boss and WidgetBe, where enabled.

These technologies may use cookies, tracking pixels, scripts, or similar identifiers to help us understand how a website visit results in an inquiry or other communication with our team.

For example, these technologies may help associate an inquiry with information such as:

  • The page or pages you visited before contacting us;
  • The website, advertisement, search engine, social media platform, or other source that referred you to our website;
  • Marketing campaign or referral information;
  • The date and time of your website visit;
  • Website interactions associated with your visit;
  • Whether a contact form or other inquiry was submitted; and
  • Information that you voluntarily provide when contacting us.

This information may be connected with a lead or customer record after you contact us. This allows our team to understand how you found us, respond to your inquiry, manage communications, and evaluate the effectiveness of our website and marketing efforts.

Third-Party and Marketing Technologies

We may also use third-party services related to website hosting, analytics, real estate listings, customer relationship management, email, telephone, text messaging, advertising, or other business operations. These providers may place or access cookies or similar technologies when their services are used on our website.

Third-party providers process information according to their own privacy policies and contractual arrangements with us.

How We Use Information

Information collected through the website may be used to:

  • Respond to questions and real estate inquiries;
  • Communicate with prospective buyers, sellers, clients, and other visitors;
  • Provide requested real estate information or services;
  • Follow up regarding a property or service in which you expressed interest;
  • Maintain and manage prospective client and customer records;
  • Understand how visitors use our website;
  • Determine which marketing efforts, advertisements, referrals, or website content generate inquiries;
  • Improve our website, marketing, and services;
  • Protect the security and integrity of our website;
  • Detect or prevent spam, fraud, abuse, or other unauthorized activity;
  • Maintain business and transaction records where appropriate; and
  • Comply with legal, regulatory, professional, or brokerage requirements.

How We Communicate With You

If you provide your contact information, we may contact you regarding your inquiry, requested services, properties, transactions, appointments, or other matters related to our real estate services.

Depending on the information you provide and your preferences, we may communicate with you by:

  • Email;
  • Telephone;
  • Text message/SMS;
  • Online forms or messaging services; or
  • Postal mail.

Communications may include responses to requests, property information, appointment scheduling, transaction-related information, service updates, follow-up communications, and, where permitted by applicable law, marketing or promotional communications.

Our communication and CRM systems may maintain records relating to communications and may associate those communications with information regarding how you initially interacted with our website.

You may request that we stop sending promotional communications at any time. For text messages, reply STOP to unsubscribe or HELP for assistance. Message frequency may vary and message and data rates may apply. For additional information regarding SMS communications, please review our SMS Terms and Conditions. For email communications, you may use an unsubscribe option when provided or contact us directly.

SMS and Text Messaging

If you provide your mobile telephone number and consent to receive text messages from the Cindy Eckols Team, we may use SMS/text messaging to communicate with you regarding real estate inquiries, property information, appointment scheduling, showing updates, transaction-related information, requested services, and other communications related to your relationship with our team.

Consent to receive SMS/text messages is voluntary and is not a condition of purchasing any property, product, or service.

Message frequency may vary. Message and data rates may apply depending on your wireless carrier and mobile service plan.

You may opt out of SMS communications at any time by replying STOP to a message from us. You may reply HELP for assistance or contact us directly at 309-532-1616 or cindy@cindyeckols.com.

Mobile telephone numbers and SMS opt-in or consent information will not be sold or shared with third parties for their own marketing or promotional purposes. We may use service providers that assist us with operating our communications, customer relationship management, and messaging systems when necessary to provide the services or communications you requested.

Additional information regarding our SMS messaging practices, opt-out procedures, carrier disclaimers, and other applicable terms is available in our SMS Terms and Conditions:


View our SMS Terms and Conditions

Our SMS Terms and Conditions are incorporated into this Privacy Policy by reference. If there is a conflict between this Privacy Policy and the SMS Terms and Conditions regarding our SMS messaging program, the SMS Terms and Conditions will govern with respect to SMS communications.

Contact Forms

When you submit a contact form through our website, the information entered into the form is transmitted to us and may also be processed or stored by service providers that assist us with website forms, email delivery, customer relationship management, spam prevention, communications, or website hosting.

Submission of a contact form allows us to use the information you provide to respond to your inquiry and provide the requested information or services.

How We Share Information

We may share information with third parties when reasonably necessary to operate our website, communicate with you, provide services, or conduct our business. These third parties may include:

  • Website hosting and technology providers;
  • Customer relationship management providers;
  • Analytics and website engagement providers;
  • Email, telephone, and text-message service providers;
  • Website developers and technical support providers;
  • Real estate listing, property search, or MLS-related service providers;
  • Marketing and advertising service providers;
  • Real estate brokerage or transaction-related service providers; and
  • Government authorities or other parties when disclosure is required by law.

We do not disclose personal information to third parties solely for their own unrelated purposes unless authorized by you or otherwise permitted or required by law.

Cookie Choices and Tracking Controls

Most web browsers allow you to control cookies through browser settings. Depending on your browser, you may be able to block cookies, receive notifications when cookies are created, or delete previously stored cookies.

Blocking certain cookies may affect the functionality of portions of the website.

Where a cookie consent or preference tool is provided on our website, you may also use that tool to manage non-essential cookies and tracking technologies.

Browser privacy settings, tracker-blocking extensions, and similar technologies may also limit some third-party tracking.

Data Retention

We retain personal information for as long as reasonably necessary to respond to inquiries, maintain customer and business relationships, provide services, comply with legal and regulatory requirements, resolve disputes, maintain appropriate business records, and protect our legal interests.

Different types of information may be retained for different periods depending on the purpose for which the information was collected and applicable legal or professional requirements.

Data Security

We use reasonable administrative, technical, and organizational safeguards intended to protect personal information from unauthorized access, disclosure, alteration, misuse, or destruction.

However, no website, electronic transmission, or information-storage system can be guaranteed to be completely secure. You should therefore use appropriate care when transmitting personal information over the Internet.

Third-Party Websites and Services

Our website may contain links to third-party websites, real estate listings, social media services, embedded content, or other services that we do not operate.

We are not responsible for the privacy practices of those third parties. When you visit or interact with a third-party service, its privacy policy and terms may apply.

Children’s Privacy

Our website and real estate services are not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13 through the website.

Your Privacy Choices

Depending on where you reside and applicable law, you may have certain rights regarding your personal information, which may include requesting access to, correction of, or deletion of information we maintain about you.

You may contact us regarding a privacy request using the contact information below. We may need to verify your identity before completing certain requests.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our website, services, tracking technologies, service providers, or applicable legal requirements.

When the policy is updated, the “Last Updated” date at the top of this page will be revised. We encourage visitors to periodically review this page for changes.

Contact Us

If you have questions regarding this Privacy Policy or how information collected through this website is handled, you may contact:

Cindy Eckols Team
2203 Eastland Dr.
Bloomington, IL 61704
Email: cindy@cindyeckols.com
Phone: 309-532-1616